Getting to the NEC

By train
The NEC is located right next to Birmingham International rail station, which means you can get to Sign & Digital UK quickly and conveniently, without even having to step outside!

Many services run direct to Birmingham International. If yours doesn’t, you can catch a connecting train at Birmingham New Street. There are regular services, up to nine times per hour, and the journey only takes 10-15 minutes. For further information call National Rail enquiries on 08457 484950 or visit

To find out how you can benefit from 25% discount on Virgin Trains’ Advance Fares click on the button below


By car
The NEC is eight miles east of Birmingham City Centre, and at the heart of the UK motorway network.
The postcode is B40 1NT
The NEC has 16,500 spaces available. Follow the electronic signage or directions provided by the NEC traffic team to get you to the right car park area for your event. Once you’ve parked you can either take a free shuttle bus or walk to the hall using the sign posted footpaths. Standard parking is charged at £12 per day by the NEC.

By plane
The NEC is just minutes away from Birmingham Airport (BHX) – handy for international visitors and those on UK internal flights!
From the airport, take the free and fast Air-Rail Link to Birmingham International railway station and then it’s just a minutes walk the to the NEC entrance.
The Air-Rail Link runs every two minutes and takes just 90 seconds to reach the NEC. It leaves the airport from the upper level of Terminal 1, and operates daily between 0515am and 0200am.
For further information:

By bus & coach
National Express coaches run services between Digbeth coach station, near Birmingham city centre, to Birmingham Airport. From the airport you can get to the NEC in minutes.
Birmingham New Street station is approx. 11 minutes walk from Digbeth coach station.
The NEC is approximately 10 miles by taxi from the coach station at Digbeth.
There are also buses from Digbeth via Moor Street Bus/Rail Interchange (also in Birmingham city centre): the 900 local bus service runs every 20 minutes during the day, journey time approximately 30 minutes. NEC facilities include:

Car parking
Cloak rooms & lost property
Disabled facilities & mobility equipment
International trade promotion centre
Pay phones, post boxes and mobile charging
Shuttle buses & taxis
Toilets, changing places & baby facilities
To find out more, and for downloadable maps, please visit:


If you need to book a hotel for Sign & Digital UK The Hotel & Conference Company has been appointed as the official hotel booking agency to the show.

The Hotel & Conference Company has negotiated discounted rates at hotels close to The NEC, Birmingham for exhibitors and visitors of Sign & Digital UK.  Accommodation is being held at the hotels for a limited period.

Find out more and book a hotel room…

Food and drink

Visit the restaurants and takeaways located within the main halls, including The Oak Kitchen in Hall 5 and The Damn Fine Sandwich Company. Or choose from the well-known brands you can find on site, such as Starbucks, Subway, J.D. Wetherspoon, Presto and Jimmy Spices.

Eating out
As a city packed full of different cultures and nationalities, eating out in Birmingham and the region is like a gastronomic tour of the world. Frankly, it’s foodie heaven. With enticing new restaurants popping up all the time – representing some 27 different nationalities and styles of cooking – if you love to dine out, then you are in the right place.
There’s no less than three Michelin Star restaurants and plenty of wannabes to tempt you with, not to mention a whole quarter of the city devoted to creating our very own Asian speciality, the Balti. And if it’s the comfort of a familiar menu you’re looking for, then the best of the high street is represented here too.
Find out more….