Output Magazine, the huge, informative resource for the sign and display industry, is teaming up with Eclipse Digital Media at this year's Sign and Digital UK exhibition to present a digital signage showcase tailored to sign-makers and display producers – including a Q&A session at 2.30pm every day on stand C31.
The companies will demonstrate a unique out-of-the-box digital signage system, designed by Eclipse Digital Media for ease of use and instant operation in popular display environments. While the primary focus will be on restaurant, bar and café applications, visitors will also be shown how the content templates – which are automatically populated by an Excel spreadsheet – can be adapted for education, internal communications, advertising and other formats.
"Output specialises in the crossover between the current trends in visual communications and the forthcoming importance of digital signage," comments James Matthews-Paul, editor-in-chief of Output. "We have been waiting for a company to come up with an accessible, ready-to-go option and Eclipse has found an innovative way to provide this to our core community."
Eclipse identified the gap for a practical all-in-one digital signage solution after years developing content for dynamic display applications. Each day of the show at 2.30pm, Colin Thody, business development manager for Eclipse, and Matthews-Paul will host a question-and-answer session exploring how the equipment, templates and content can be used in a multitude of signage situations. Eclipse and Output team members will also be on hand throughout the show to talk through with companies how this new technology can become a part of their business model.
"Every year at Sign and Digital UK, Output presents something unique to the market," Matthews-Paul continues. "In our first year, 2010, we had a live, working news room, while in 2011 we brought a range of technologies otherwise unrepresented on the show floor. This year, it's about helping sign and display businesses find a commercial reality in a range of new, disruptive technologies.
"Being a start-up ourselves, we've been down the same road as our readers – debating how new technologies can be viable and adapting them to fit our business plan," Matthews-Paul concludes. "We're grateful to Eclipse for helping us continue that in the most meaningful way possible – by making digital signage commercially meaningful for our core readership."
For more information, please contact the Output team at info@outputmagazine.com or check out the website atwww.outputmagazine.com. You can also tweet us at @OutputMagazine.
You can learn more about Eclipse Digital Media by visiting http://www.eclipsedigitalmedia.co.uk/embed, or by calling 08450 944954.
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